"I WANTED TO ENSURE THAT THE CULTURE I GREW UP WITH, ONE OF NEVER GIVING UP, WAS MIRRORED IN MY COLLECTION. IT’S MORE THAN JUST FASHION; IT’S A LIFESTYLE."
BREAKING THE MOULD
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Shop the NICKI MINAJ look
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HIP HOP ROYALTY
Each pair of NICKI MINAJ x LØCI kicks rocks a regal stamp on the tongue, paying homage to her reign as the Queen of Rap, and the British roots of LØCI.